Research Rationale

There are two types of data; qualitative and quantitative. Qualitative data is in depth analysis and written like case studies. Quantitative data consists of numbers and statistics.
My research will focus more on quantitative data however will alas be speckled with opinions and feedback from peers.
I'll most likely be using the likert scale in order to convert opinions into numerical data which I find easier to manage.
My target audience is undoubtedly teens ranging from 15 to 18 as I'm surrounded by,and have access to, them in the school.
I intend to use the following surveys on both survey-monkey and around the school to gather opinions, from the modern generation, on the horror genre.